A lot of coaches talk about the difference between coaching and therapy but hardly anyone is talking about the synergy between coaching and alternative healing modalities. Rather than be an "us vs. them" conversation, coaches can powerfully collaborate with alternative healing therapists to create an endless supply of ideal clients who are already used to paying for self-improvement.
Ani Anderson, co-founder of the Somatic Coaching Academy has 20 + years in the alternative medicine field. She left the western medical system 20 years ago to create her own thriving private pay holistic rehabilitation practice. From there she co-created two wellness centers and two international training companies for alternative health providers. Currently Ani is the CEO of the Somatic Coaching Academy which provides continuing education to cutting edge, results driven coaches.
In this talk we will explore:
1. Why the coaching vs. therapy conversation can be distracting coaches from finding a thriving referral network in the alternative medicine space.
2. Why knowing how to refer within the alternative medicine field is critical to making sure you don't miss out on this trillion dollar market share in a field (coaching) that is oversaturated and growing.
3. How to distinguish between alternative healing providers so that you can create a powerful referral network.
4. The mindset you need to become a referral magnet in the alternative healing world.
5. Real world examples of coaches who are putting these strategies into action, biggest lessons learned and pay-it forward advice.
This talk is specifically for coaches who enjoy a holistic lifestyle themselves and can most likely be found going to yoga or meditation classes, acupuncture or walks in nature in their free time.
CCEUs will be available for this program: 0.75 Core Competencies and 0.75 Resource Development Credits.